Capri Sun – Sloe Moe (2010) :30 (USA)

March 2nd, 2010 admin

The Disrespectoids campaign features a string of young boys and girls who disrespect their Capri Sun pouches and face an unexpected transformation.


Originally posted on adland

 
  Related Posts
Any who would disgrace Capri Sun must die
Transformation is the theme of these Willy Wonka-esque Capri Sun ads by Ogilvy. Kids who toss away or otherwise mistreat the product’s distinctive pouch packages are turned into balloons, chew toys, sand sculptures and turtles. That seems like harsh punishment for littering, and positions Capri Sun as a vengeful drink with dark, magical powers... 
XBOX Halo Reach – Birth Of A Spartan – (2010) 2:45
XBOX Halo Reach – Birth Of A Spartan – (2010) 2:45
Halo continue with their strategy to have their ads tell part of the story in the upcoming games, this ad is airing in the US and the UK this week, in the US on V (ABC) and various other cable networks, and it will also be running during opening weekend of Iron Man 2 in 100 theaters nationwide. The game title will be available in 6 months. Birth... 
My day-to-day life in 5 simple words.
“Strawberry Flavored Juice Drink Blend” Take a second and read them again. Done? Good. Let's proceed. These words appear in the photo below (centered, just above the tree line) and on the front of every Strawberry Capri Sun pouch being produced at the moment. But why do they resonate so well with this young copywriter? Well, let's... 
Libresse Sweden warns young girls: We’re not asking you to undress on MSN!
In a time when social media advertising is the hottest buzzword around it’s disconcerting to find that one of the largest brands of feminine hygiene products is being used by a pervert in order to gain young women’s trust on MSN, to ask intimate questions about their periods and sex life, for nude images of the girls, and in one case... 
Illinois Lottery – Joy someone – (2009) :30 (USA)
Illinois Lottery – Joy someone – (2009) :30 (USA)
Give joy to the neighbor who rocks out quietly after ten. Conceived by Energy BBDO and directed by Aaron Ruell The campaign encourages people to “Joy Someone” by giving special holiday scratch-off tickets to the unsung heroes in their lives. Central to the campaign is an unexpected retro version of the holiday classic “Joy To the World”... 
2010 NYIGF Faves: Brinca Dada’s Emerson House teaches kids early design appreciation
2010 NYIGF Faves: Brinca Dada’s Emerson House teaches kids early design appreciation
Barbie’s Dream House is freakin’ hideous. You know it and I know it–that woman has terrible taste in both architecture and interior design. When little boys play with toy cars, they’re almost always aspirational–Corvettes and Ferraris rather than AMC Pacers and Ford Foci. But the same has not been true of girls playing... 
Schick – Boxing – (2010) :30
Schick – Boxing – (2010) :30
Anonymous Content Director Daniel Benmayor, via JWT, recently directed two smooth, varied spots introducing the new Schick Hydro razor. Both :30s are organized around a series of micro-vignettes that culminate with a geyser of water shooting dramatically from a man’s face—a symbol of the unexpected blast of hydration that the razor delivers... 
Haribo Gold – Flavor / Kid office meeting room (2010)
Haribo Gold – Flavor / Kid office meeting room (2010)
Haribo show us kids playing boardroom, and it’s exactly like a real one, right down to the bespeckled girl having her data corrected by an an annoying dude, and the hip online-girls information about the “buzz online” being totally ignored. All the boys get individual kudos for their input though. Then it’s all tied up... 
Schick- Kendo – (2010) :30
Schick- Kendo – (2010) :30
Anonymous Content Director Daniel Benmayor, via JWT, recently directed two smooth, varied spots introducing the new Schick Hydro razor. Both :30s are organized around a series of micro-vignettes that culminate with a geyser of water shooting dramatically from a man’s face—a symbol of the unexpected blast of hydration that the razor delivers... 
Lipton Yellow Label – A Sip of Inspiration – (2010) :60
Lipton Yellow Label – A Sip of Inspiration – (2010) :60
DDB inspires global audience with new Lipton Yellow Label campaign This week Unilever and DDB launch a new global brand campaign for Lipton Yellow Label, the Number One global tea brand. The integrated campaign launches this week with over 20 markets worldwide picking up the campaign, including Turkey, Russia, Poland, Chile, Australia and Japan.... 
  Related Tweets from Twitter
adeldesign (Adel Design)  : Freelance Graphic Artist - Tribune Company - United States: for creating graphic designs, animated treatments http://url4.eu/7DYTV..
Updated : 2010-09-07T20:32:02Z   |  Reply  |  View Tweet
tbietsch (Timothy Bietsch)  : http://bit.ly/9v7vEA TEKsystems ranks in the top five global IT services firms in the United States...
Updated : 2010-09-07T20:32:01Z   |  Reply  |  View Tweet
PaulFoley (PaulFoley)  : RT @slate: The United States of Inequality: A new series on Slate by Timothy Noah http://slate.me/bP5Lxl..
Updated : 2010-09-07T20:31:57Z   |  Reply  |  View Tweet
HonorOurTroops (Richard Mowry)  : Thirty-six emergency responders from the United States and Australia are on the final leg of a 4,600-mile run from... http://fb.me/GF95RIoT..
Updated : 2010-09-07T20:31:27Z   |  Reply  |  View Tweet
HCJobsOnDisplay (Ron Feldstein )  : Intake Nurse - New York United States... http://jobsurl.com/f7tt..
Updated : 2010-09-07T20:31:20Z   |  Reply  |  View Tweet
  Related News from Digg
No comments yet.
You must be logged in to post a comment.
TOP